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Business/Government
Relations |
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CD19
Syllabus
Course Structure Index |
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The
goal of this module is to introduce students to the politics surrounding
key political issues. Various
strategic, tactical, decision-making, and communications approaches to
the art of politics will be covered.
By examining actual issues, the course will demonstrate how to
support or oppose proposed aims of different constituencies or from
different vantage points in government, business, or the public
interest. Issues management
will be addressed. The
primary focus on but not be limited to discussion as follows: Representing
the business community. The
topics open for discussion will include: recognizing new issues; life
cycle of political issues; benefits and costs review; the Wilson matrix;
decision making systems; lobbying; grassroots strategies; coalition
building; political entrepreneurship; electoral strategies; judicial
actions; issues management; the role of inside and outside information
in the legislature, use of media, and interest group influence on the
policy process. Required Reading D.
Baron, Business and its
Environment, Prentice-Hall, Inc., 1995. Chapter 3 (pp. 55-80),
Chapter 8 (pp. 199-218). N.
Peery, Business, Government and
Society, Prentice-Hall, Inc., 1995.
Chapter 3 (pp. 49-72). M.
Wiedenbaum, Business and
Government in the Global Marketplace, Prentice-Hall, Inc., 1995.
Chapter 16 (pp. 370-392). Multinationals
and the U.S. Technology Base,
pp. 1-47. Other
handouts in class. Supplemental Reading Barron,
David, Business and its
Environment, 2nd edition (Prentice-Hall, 1996). Wiedenbaum,
Murray, Business and Government in
the Global Marketplace, 5th edition (Prentice-Hall,
1995). Course Requirements Each
class member will choose one of the two following options: 1.
Completion of a research paper related to class subject and
approved by the instructor. Students
will meet with this instructor for a minimum of three sessions during
the period of this module. To
exercise this option, students must schedule the first meeting with the
instructor before the end of the first week of classes.
Length, subject, and due date will be determined in consultation
with the instructor. 2.
Completion
of take-home exam based on required reading materials and classroom
discussions. The take-home exam will consist of several essay questions.
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